InnovaSphere

★★★★★

Industry

SaaS, Technology Solutions

Deliverables

Logo, Brand Identity, Website

Time of Delivery

10 days

The project description

InnovaSphere is a platform designed to support aspiring authors by transforming their story ideas into complete manuscripts with the help of AI-powered tools. The goal of the project was to create a brand identity that conveys InnovaSphere’s values of global reach, efficiency, and innovation in a professional and approachable way.

The brand identity focused on:

  • Logo Design: A sphere symbolizing global reach, a cogwheel for operational efficiency, and a crescent shape to convey growth and innovation.
  • Color Palette: Professional and modern colors to appeal to business decision-makers in the publishing and tech space.
  • Typography: Clean, minimalist fonts to reflect professionalism and accessibility.
  • Visual Elements: Shapes and layout that reinforce InnovaSphere’s commitment to empowering authors through advanced, efficient tools.

The thinking process behind the concept

  • We approached the design of InnovaSphere's logo with the goal of encapsulating the company's core values and services in a single, powerful visual.
  • The sphere represents the global reach and comprehensive nature of InnovaSphere's solutions.
  • The integrated cogwheel symbolizes efficiency and streamlined operations.
  • The crescent shape adds depth and a dynamic feel to the logo, suggesting growth and innovation.
  • The clean, minimalist design conveys professionalism and modernity, appealing to the target audience of business decision-makers seeking innovative back-office solutions.